This white paper explores how progressive enterprises are taking advantage of emerging technologies and as-a-service solutions to build a “digital fabric” in which they connect their customers, employees, partners and providers. By first understanding the industry- and enterprise-specific market potential of digitally enabled growth and then by identifying initiatives that leverage the most promising solutions toward an explicit business outcome, enterprises are able to invest in the opportunities that are right for them and capitalize on those investments over the long term.

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Avoiding the Siren Song of Technology

Focusing Your Digital Strategy on Business Outcomes

ISG Market Insights


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